Thursday, May 24, 2007

I'm excited about PPP again


As you know, one of the companies that I make money blogging for is PayPerPost. Today they made several exciting announcements that will help us bloggers. The biggest news is their PPP Direct program. Instead of the opportunities being listed on the PPP website for all bloggers to choose from, you put a widget on your blog that lets advertisers click if they want to advertise specifically on your blog. You state on the widget the minimum you want to be paid for a Direct opportunity, then an advertiser clicks on your widget to make you an offer to write a special blog post.

This is a similar program to ReviewMe.com, but from what I've heard, ReveiwMe is much more complicated and I know the fees they charge are ridiculous - from 50% to 100% markup! PPP Direct only charges a 10% service fee, of which about 5% of that is PayPal and credit card fees. PayPerPost feels that since the blogger is generating the leads from the advertisers, they deserve to keep most of the money. I agree with this statement and don't see how some of the competing companies can justify such a high markup fee.

Another new announcement by PPP is that when we click on an opportunity, the system reserves it for six hours while we research and type the post. This is great news, since previously we only had one hour which is kind of stressful when you have distractions at home that sometimes catch you in the middle of a post.

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