Saturday, February 03, 2007

Lead management

Almost all industries these days deal with sales in some way or another. You have to land customers to make any profit. Whether you are dealing with them directly or hoping they will find your website, it's all still sales. Statistically, an average of 60% of sales are wasted due to neglect. Let's say a real estate agent gets a lead on a home for sale, but they are very busy with closings and other customers and they take too long to respond. The interested party may choose another agent who is more attentive. I know this for a fact because we've done exactly that.

Companies don't have to worry about missed leads if they have help with lead management. AIMpromote is a software that is customized to your company's needs to keep track of leads and alert your sales team to manage prospects and follow-up with sales leads so they don't lose any due to wasted time. The configuration is free, so if you sign up for their full featured 14-day free trial, you will see how they can tailor the system for your company.

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